IRVING, Texas — Hostess, the maker of Twinkies and Wonder Bread, is going out of business, closing plants, laying off its 18,500 workers and putting its brands up for sale.
The Irving, Texas, company said a nationwide worker strike crippled its ability to make and deliver its products. Its brands also include Ding Dongs, Ho Ho's and Dolly Madison.
Hostess was planning to ask a court for permission to shut down its money-losing business this morning, The Post exclusively reported.
Hostess had warned employees that it would file a motion in US Bankruptcy Court to unwind its business and sell assets if plant operations didn't return to normal levels by Thursday evening.
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Twinkies and other Hostess Brands products
"Many people have worked incredibly long and hard to keep this from happening, but now Hostess Brands has no other alternative than to begin the process of winding down and preparing for the sale of our iconic brands," CEO Gregory F. Rayburn said in a letter to employees posted on the company website.
He added that all employees will eventually lose their jobs, "some sooner than others."
The bankrupt maker of Twinkies and Wonder Bread had planned to ask Bankruptcy Court Judge Robert Drain for a Monday hearing to start shutting down the business, two sources close to the situation said.
If it gains court approval, Hostess would start liquidating during the last week in November, the sources said.
A Hostess spokesman declined comment.
Hostess is seeking a shutdown of the money-losing business after members of the Bakers Union started striking this week.
The thinly capitalized company cannot afford such a disruption.
Meanwhile, Hostess is being hurt on another front: a sizable customer, Costco, in the last few days booted Hostess' hamburger and hot dog bun lines at nine locations, mainly in Long Island, in favor of Schmidt Baking Co.'s Blue Ribbon Bread, two sources close to that situation said.
Once a baker loses shelf space to a rival, it will likely not win it back, the sources said.
Hostess is not filling shelves at a crucial retail period. Thanksgiving week is considered one of the biggest of the year in the baking industry.
"There have been a lot of questions raised among customers that are very nervous," a Hostess source said.
Walmart, which represents perhaps 40 percent of Hostess' business, is weighing giving Hostess the boot to avoid the risk of having empty shelves, sources said.
Last month, bankrupt Hostess won court approval to impose a new contract on its workers that contained an 8 percent pay cut and slashed health benefits by 17 percent.
If Hostess liquidates, it is likely that competitors would buy the best brands — but not keep the plants or Hostess' 18,000-plus workers, a source close to the situation said.
Additional reporting by Josh Kosman
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